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Description
This was one half of my second logo-designing project (my first logo-designing project was 
).
For this project, we had to pick two out of three fictitious businesses to design logos for. We had to create black and white versions of each logo; as my professor says, "A logo should always work in black and white, even if it's going to be color later". We also had to create color versions; for one of the logos we could use full-color, but for the other we could only use two spot colors, not including screenbacks.
Looking at this logo, it's hard to believe I did all of this with only two spot colors (dark brown and an earthy red) and their screenbacks. My professor said that he's been giving this assignment for years, and this was the first time he'd ever seen a roadrunner in anyone's work.
The first half:
). For this project, we had to pick two out of three fictitious businesses to design logos for. We had to create black and white versions of each logo; as my professor says, "A logo should always work in black and white, even if it's going to be color later". We also had to create color versions; for one of the logos we could use full-color, but for the other we could only use two spot colors, not including screenbacks.
Looking at this logo, it's hard to believe I did all of this with only two spot colors (dark brown and an earthy red) and their screenbacks. My professor said that he's been giving this assignment for years, and this was the first time he'd ever seen a roadrunner in anyone's work.
The first half:
Image size
1869x901px 221.89 KB
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